Yoga Business Coaching
In order for soul-centered yoga teachers and wellness practitioners to have consistently full groups, what’s required is a combination of straight-up business strategy and deep inner work.
BUSINESS IS SPIRITUAL
Practical Business
Being a great yoga teacher is a very different skillset than being good at business.
Yet, in all your hours of yoga training and study, most likely very little - if any - was focused on the business of yoga.
It might seem like other teachers “just know” how to market, or magically get people to their classes. But I assure you, it isn’t magic. There are practical steps and skills that you can learn.
I am here to help!
inner work
You will learn so much about yourself through running a business (and yes, you are a business even if you teach at someone else’s studio).
Yes, you need some basic business know-how – but what most business advice misses is the deep, personal inner work when fear, perfectionism, resistance, scarcity, ego and disappointment cross your path. Because they will.
When you’re doing the inner work, the external result usually flows with more ease, feels more joyful and yields more clients and/or income.
Imagine consistently filling your classes
Without having a BIG list or FB group…
Without spending money on ads…
Without giving it all away for free…
You are speaking directly to your dream student and have an offering they can’t wait to sign up for… that you can’t wait to teach.
You know how to avoid the pitfalls that have been keeping you stuck in low/inconsistent attendance.
You feel clear and confident, making income you feel great about.
And your students feel seen and excited to show up.
every day i talk to yoga teachers who feel…
Inadequate
“No matter how much I study, how many trainings I take, I still feel like I don’t know enough. Imposter syndrome all the time.”
Depleted
“I have lost the joy of teaching. Trying to get people to class has taken all my energy. I just want to teach yoga!”
Invisible
“The time I put into making things on IG feels like a waste because it doesn't seem to have the effect of drawing people in.”
Frustrated
“What’s most frustrating is all the people who say they will come but then they don’t.”
Stuck
”Maybe I should just get a job.”
If you feel this, too, you are not alone.
Increase Your class numbers
8-week series
Stop throwing spaghetti at the wall and finally figure out how to fill classes and workshops. This 8-week small group series is high-touch and personal.
1 day blueprinting Sesh
Leave with a map for your next three months, including social/newsletter topics, a clear vision and simple action steps. These seasonal planning and strategy sessions are a must.
1:1 Strategy & coaching
With my 20+ years of experience, I teach you how to speak DIRECTLY to your dream student and create an offering they can’t wait to sign up for.
COACHING topics
Whether working one-on-one or in a group, here are the essential areas we’ll work.
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Running a successful business is an inside job. Your messaging, audience and offers will all become crystal clear when you do your own deep work and you learn to love your Restance Archetype.
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Customer clarity is essential, but your niche isn’t a person and their demographics. You’ll learn who you’re really speaking to and how to instantly connect with them.
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Your people are closer than you think. You’ll know how to attract your dream student and create an offering they can’t wait to sign up for.
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This is the golden key. If you have a dozen ideas but don’t know what to go with, you’ll get total clarity on the best offer — best for you and your clients.
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No more throwing spaghetti at the wall. From scattered to strategic, you’ll have a simple plan that doesn’t wear you out.
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"This reignited my love for sharing yoga without any apologies.”
— Jennifer
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“This has helped how I feel about myself as someone who has something to offer people."
— Shannon
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“I didn’t expect so much deep inner work after I got over myself ... it was such delicious surprise!"
— Brittany
coaching options
blueprinting session
$395
Coveted 1-day strategy + planning session to get clear and inspired for your next three months. Offered Dec, March, June & Sept.
increase your class numbers
$1997
Because your business strategy is nothing without deep inner work. 8-week series. High-touch, small-group. Live weekly coaching, on demand resources and private community.
1:1 strategy & coaching
$1200 / a month
Customized coaching to map your most dreamy and aligned business with weekly mentoring to make sure you get there.
This is right for you if…
You are in the yoga or wellness field and want to break the mold of what you thought possible for your business.
You know that deep, personal work is part of any growth.
You are ready to leave scarcity and struggle behind and work from ease and confidence.
MEET YOUR teacher
Hi, I’M Michelle.
No matter where you are in your business, odds are, I’ve been there. In the 22 years I’ve been teaching, I’ve tried a lot of things.
As a new teacher, I taught at other people’s studios on the side as I worked my full-time job as a business consultant.
In 2005 I opened my own studio and dealt with everything you can imagine.
I’ve led more 200 hr and 300 hr teacher trainings, international yoga retreats and workshops than I can count.
After 12 years, I sold the studio and built an online yoga community (just in time for the pandemic).
My coaching savvy comes from decades of real-world experience as well as years of business study.
Whether you are a new teacher or a seasoned teacher who feels lost in the shuffle, I can help.